Germany wins at BoB Best of 'B2B' Communication Awards

Saatchi & Saatchi Pro's 'Berater-App' takes home silver at the BoB Awards

Berlin - Saatchi & Saatchi Pro has been awarded the ‘BoB Best of Business-to-Business Communication Award’. The Communications Association conferred the coveted award for the 17th time, providing a unique platform for B2B communication in German-speaking countries.  

Saatchi & Saatchi Pro convinced the jury with the presentation and lead management tool ‘Consulting App’ in the 'Digital Communication' category and won silver. The app was first used at CeBIT 2013 and then further developed for CeBIT 2014 and 2015. Sales staff can intuitively present use cases while the integrated lead management simultaneously records customer data. This structures the sales process in a more straightforward and effective way.

The tool also makes the conversation mobile: Depending on group size, the consultants can choose from more than 240 multi-touch tables and tablets or move to a more quiet room. The ‘Consulting App’ offers even more flexibility through several levels of navigation; Depending on the swipe direction, consultants can provide an overview of all presentation topics or a detailed view of the complex contents at any point in the conversation.

Presentations can be customized by configurators, individualized with scribble and notes tools and sent to potential customers at a later time as a download link via email.

Saatchi & Saatchi Pro has already won the Annual Multimedia Award with the ‘Consulting App’.

Click to find out more about the ‘Consulting App’.

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Saatchi & Saatchi Switch is a global talent initiative in which top talent from the Saatchi & Saatchi network temporarily switch agencies and roles with one another. The initiative will be a network wide programme to help reward and recognise our best talent, whilst encouraging learning. We believe that those selected truly embody the ’Nothing is Impossible’ spirit which Saatchi &…